Tailored SEO Services for Roofing Companies, Generating more Local Enquiries and Higher-Value Jobs
If you run a roofing company and want to increase leads or win more high-value roofing contracts, our roofing SEO services are built to help you do exactly that. Whether you specialise in domestic roof repairs, full re-roofs, new-build installations or large-scale commercial roofing, our SEO strategies are designed to put your business in front of the people who need you.
“We were getting some traffic but very few calls. Since working with OMS we now appear for the exact terms people are using to search for roofing services. We’ve seen a real difference in both residential and larger contract leads.”
Director, DS Roofing
***The UK’s Trusted Tradesmen SEO Company, Specialising in the Roofing Sector**
Helping domestic and commercial roofers build stronger visibility and attract the clients that matter through results-driven SEO.
Be Found When People Search for Roofing
From leaking pitched roofs to new commercial builds, we help your website appear in front of local and regional customers looking for a roofing company right now. Our SEO services for roofers make sure your pages are optimised to rank for relevant search terms and built to convert clicks into enquiries.
Quality Leads That Match Your Service
Are you only getting people outside your area? Our roofing SEO services are built to attract better enquiries from the areas and project types you want. We tailor your strategy to capture demand for residential roofers, commercial tenders, insurance work or specialist services like GRP or EPDM roofing.
Showcase the Full Range of Your Roofing Services
Whether you work in flat roofing, heritage roof restoration, new housing developments or commercial refits, our SEO for roofing contractors ensures your services are easy to find and clearly explained. We help you present your business as a reliable and trusted roofing provider to both homeowners and B2B clients.
Build Your Contractor’s Reputation
SEO is not just about rankings. It’s about raising your company profile and helping you stand out from the competition. Our roofing SEO company helps you build long-term trust and recognition in your target locations and sectors through optimised content, reviews, digital PR and local visibility improvements.
If your business need support with any of the above, contact us on 03309 127 530
5 x Months
to hit Yearly Visitor Targets

We managed to smash our target visits in only 5 months since the website was launched. Coming from beginners in Analytics, I didn’t feel uneasy and nothing was any trouble. The communication within the team was always prompt and we were always met with a smile and all our questions were answered. Very happy with the service.
Grace Gardiner, Marketing, Volkswagen (Automotive Dealer Marketing)
3 x Increase
of Yearly Turnover

Our turnover has tripled ever since we revamped our website and launched focused SEO and PPC campaigns! We’re thrilled with the results and owe it all to the team’s impressive track record of delivering consistent growth. Their expertise and execution have given us the confidence to keep pushing forward.
Alec & Jo Mcdade, Directors, Macs Trucks (Truck Dealer Marketing)
How We Improve SEO for Roofing Contractors
We begin by researching how people search for the services you provide. From common search phrases like “roofers near me” and “emergency roof repair” to more targeted terms such as “commercial flat roofing contractors in Staffordshire” or “GRP roof installation for warehouses,” we identify the exact words your potential customers are using. This means your site can appear when it matters most.
Your website content is then written and structured to reflect the full scope of your roofing services. We highlight your domestic work, including tile repairs, full re-roofs & chimney lead flashing. For companies offering commercial services, we include detailed pages about your experience with large industrial roofs, commercial units, office developments and retail park projects.
We also improve the technical performance of your site. Many roofing websites suffer from slow page speed, poor mobile design or outdated structure, all of which affect rankings. We fix these problems to make sure your website performs well in search engines and offers a smooth experience for your visitors.
We then help you build authority in your area through local SEO. This includes managing your Google Business Profile & submitting your business to relevant directories. For companies that work nationally, we create location-specific content and support your visibility in multiple regions.
All campaigns are tracked closely. We monitor keyword rankings, contact form enquiries and phone calls, and then adapt your strategy based on what is delivering the best results. If you find that commercial roof maintenance is bringing in higher margins or that certain locations are generating better leads, we shift the focus of your SEO campaign accordingly.
Driving Automotive SEO & Marketing Success
Our SEO marketing ensures your website stands out when people search for the vehicles you sell on Google & Bing. For instance, we’ve successfully ranked our client’s website above its competitors for the keyword search ‘crane trucks for sale.’ This ensures that potential customers searching for this keyword see our client’s website first, increasing their brand visibility, generating leads, and driving vehicle sales.
SEO for automotive brands includes keyword research, content creation, website and technical optimisations and off-page strategies. These efforts aim to drive you up the search engine rankings, attract more qualified leads and boost brand visibility.
PPC Management and Advertising for Dealerships
Our PPC campaigns secure prime positions for your website in search results. As illustrated by our success stories, we’ve consistently achieved top rankings for our clients, boosting brand visibility, increased website leads, and vehicle sales.
Furthermore, our clients’ websites often outperforms major competitors in sponsored ads, highlighting the importance of dominating the search results from both SEO and PPC angles to attract potential vehicle buyers.
A Tailored Dealership Website

Our website development services spotlight vehicles at their best. Take, for instance, a recent project for a truck dealership. Our client wanted a sleek, clean design to showcase their vehicles to customers searching for the vehicles he offered, globally. Our design not only wowed the audience with his range of trucks, but also provided crucial information for potential customers, facilitating their purchasing decisions.
We’ve crafted stunning, user-friendly websites for many truck dealers, car dealerships, and automotive brands that attract visitors and boost vehicle sales.
Digital PR Solutions for Automotive Brands

Our digital PR strategies elevate your brand’s online presence. As demonstrated in the example, we’ve effectively secured prominent media placements for clients, enhancing their reputation and visibility.
We’ve secured backlinks from reputable publications such as Motor Transport, The Mirror, The Express, The Sun, and industry-specific magazines, strengthening your brand’s authority.
Begin Your Journey With Us In 4 Simple Steps
Step 1
Tell us about your roofing business, your service areas and the types of jobs you want more of.
Step 2
We create a tailored SEO strategy with clear steps to improve your rankings and visibility.
Step 3
We align on goals and set expectations for what success looks like.
Step 4
We launch your roofing SEO campaign and begin tracking your improvements in traffic and leads.
Frequently Asked Questions (FAQs)…
For roofing contractors, here are some most common questions we get asked about our tailored service.
1. How can SEO help a roofing company?
SEO helps roofing contractors attract more leads by improving their website’s visibility in search engines.
2. Do you offer tailored SEO for roofers?
Yes. We create bespoke SEO strategies based on the type of roofing you offer, whether that’s domestic re-roofs or large commercial builds.
3. Are your roofing SEO services affordable?
We offer packages to suit different business sizes and goals, from local to national roofing contractors.
4. How long does it take to see results?
Typically, roofing companies begin seeing improvements in 2 to 3 months, with more significant gains over 6 to 12 months depending on the competitiveness of your area.
5. Do you offer both local and national SEO for roofing companies?
Yes. Whether you want to focus on your local town or expand into multiple areas, our roofing SEO experts can build a strategy to match your ambitions.
Roofing SEO Packages to Suit Every Business
Option 1
Best for small roofing firms new to SEO
We will track the performance of up to 15 keywords.
You’ll receive monthly reports on keyword rankings & traffic.
Virtual Meetings.
Limited support for your SEO questions & concerns.
Basic website tracking setup.
Identification of essential keywords for your industry.
Strategy reviews yearly.
Optimisation of meta tags & basic
content adjustments.
Content updates 2 pages per month.
Local citations & 1 GMB post a month.
Basic website review & recommendations.
Basic technical SEO optimisations.
Monitor & track 1-2 competitors
Option 2
For growing roofing businesses
We will track the performance of up to 30 keywords.
You’ll receive monthly reports on keyword rankings & traffic.
Virtual Meetings.
Our team will be available for questions & guidance as needed.
Standard tracking of forms & events.
We’ll identify valuable keyword.
Strategy review’s bi-Annually.
We will optimise meta tags, headings, & content for selected keywords.
Content updates 3 pages per month.
Local citations & 4 GMB posts a month.
Digital PR 1 piece every 6 months.
In-depth analysis & provide actionable recommendations.
Identify technical aspects & provide actions.
Monitor & track 5 competitors & make strategic adjustments.
Our team will build relevant backlinks
Option 3
For established roofing firms with growth targets
We will track the performance of up to 50 keywords.
You’ll receive monthly reports on keyword rankings & traffic.
Mixed in-person & virtual meetings.
Direct access to a dedicated SEO expert.
Customisation of reporting & tracking.
We’ll target high-impact keywords for your trade.
Strategy reviews Quarterly.
We will optimise your website’s meta tags, headings, & content for
improved search engine rankings.
Content updates 4 pages per month.
Local citations & 4 GMB posts a month.
Digital PR 1 piece every 3 months.
In-depth analysis & implement our findings.
Address technical aspects & fix any issues.
Monitor & track 10 competitors & make strategic adjustments.
Our team will develop a high-quality backlink strategy.
3 Reasons why your website is not bringing you more sales…
…And what you can quickly do about it.
The 3 sales-stopping mistakes website owners unwittingly make.
3 simple self-check performance tests you can do on your website right now.
Your 33 Step Action Checklist to start making more sales from your website.

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