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Five Reasons Why Your Business Needs A Website

Nothing really surprises me any more. I have lived through some harrowing events of modern time – Princess Diana’s shock death, the terror attacks on the Twin Towers, the depressing banking crisis and the ongoing mess that is Brexit – but there’s one thing that that does shock me… there are still businesses out there that don’t have a website!!! I mean, come on. We live in the digital age where every man, woman and child has access to the internet. They can shop for groceries, communicate with people all over the globe, educate themselves in any course they desire and watch films at the drop of a hat. The least you expect from any business is for them to have an internet presence. Not only are they failing to promote their brand on a global scale, they are also missing out on lucrative revenue. In this blog we are going to list just five of the many reasons why your business needs a website designed by a reputable web design agency. Make More Money Online If you are in business your primary goal is to make money. Having a website allows the whole world to view your products, boosting your reach of potential customers astronomically. A WordPress site can highlight the goods you sell by using images, videos and descriptive content that forces people to buy or at least enquire for more details. People buy with their eyes, not their hands, so if you can showcase your goods in the best possible light you will encourage people to part with their hard-earned money. Increase Shopping Time There are 24 hours in a day, but if you have a physical shop that is only open 9-5 then you are missing out on 16 hours of business every day. With an ecommerce store on your website you are going to maximise your potential, allowing visitors from around the world to buy your products at their leisure. Being online also improves your customer service as you can be on call to answer any queries your customers may have. Our web designers can build you a website that is simple to use and easy to navigate. It Puts You In Control Having your own website puts you firmly in the driving seat. It allows you to promote what you want, when you want. You can upload news of your special discounts on your site instantly, unveil the latest addition to your team or write a blog on a topic close to your business. Every piece of content you write, every image you use, even the layout of your site is down to you. Of course, to some people that can seem quite daunting, but as a digital marketing agency we can assist you with creating SEO focused content and web building. Increase Your Popularity You may have a loyal band of customers locally, but has anyone heard of you outside of your town? A website with a strategic SEO plan will ensure more people know about you and your amazing service. More visitors will bring more sales and the happier you keep your customers the more likely they are to share their experience with their friends and family. This snowball effect will only pay dividends for your business going forward. Everything Is Tracked When you advertise through a newspaper you never know how many people have laid eyes on your advert or took the time to call you. With a website you can track absolutely everything. How many people came to your site, what pages they visited and how long they stayed there for right up to whether they emailed or called you. With this detailed information you can make subtle changes to your site to capitalise on what your followers like and don’t like. If you are looking for a new website or want to give your existing site a makeover, call our skilled web design team now on 01543 899617 or email [email protected]surgery.co.uk

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Are you ready for GDPR?

The imminent arrival of GDPR is giving business owners across the UK sleepless nights. Despite being announced two years ago most firms remain unclear on what the biggest shakeup of personal data privacy rules since the birth of the internet means for them and what they should do to become compliant.

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Are you SSL compliant?

The imminent arrival of GDPR is giving business owners across the UK sleepless nights. Despite being announced two years ago most firms remain unclear on what the biggest shakeup of personal data privacy rules since the birth of the internet means for them and what they should do to become compliant.

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Is Your Password 100% Secure?

The imminent arrival of GDPR is giving business owners across the UK sleepless nights. Despite being announced two years ago most firms remain unclear on what the biggest shakeup of personal data privacy rules since the birth of the internet means for them and what they should do to become compliant.


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World Cup Hits Target On Social Media – Who Is The Best Pundit?

Whether you love football or not there is simply no escaping the World Cup, especially if you are on social media. Your timeline will be crammed with posts from friends complaining about dodgy referees and VAR, tweets debating who is going to win the tournament and videos showing the raw emotion of fans celebrating a goal. At the last World Cup in Brazil in 2014, Twitter said there were 672 millions tweets sent relating to the World Cup, making it what the social media network called at the time “the highest number we’ve announced related to an event”. Facebook also reported that the final itself saw 88 million global users made a record 280m interactions – posts, likes and comments. With England making a winning start to the campaign and a place in the last 16 looking likely, I think it’s safe to say that this year’s tournament in Russia is about to surpass that, especially given the standard of punditry from the BBC and ITV. Both broadcasters have splashed the cash this summer to secure some of the biggest names in the football world to give their expert analysis on the game as it happens. The Beeb has a stellar line-up including Alan Shearer, Rio Ferdinand, Frank Lampard and Gary Lineker. They have even signed up World Cup winner Cesc Fabregas and former Chelsea ace Didier Drogba for their impartial opinion. But ITV have their own list of star names, including Gary Neville, Roy Keane, Lee Dixon and Mark Pougatch. Their impartially comes from former Croatia boss Slaven Bilic, ex-Scotland striker Ally McCoist and former referee Mark Clattenburg. However, despite having played the game at the highest level, a number of these pundits seem to have their brains in their feet – constantly stating the obvious, trying too hard to be funny and sending viewers to sleep. So today we are going to start our own World Cup Twitter competition at @omsurgery to find the Best World Cup pundit. We have thrown 32 names into the pot – including a few commentators to make the numbers up – and they have been drawn at random into eight groups of four. The top two from each group will qualify for the last 16 where we will go straight into knockout competition. The competition will run until we reach the final and can crown the number one pundit. Who is your money on? Will Gary Neville add to his glittering haul of trophies as a player? Does Alex Scott’s way with words win your vote or does Frank Lampard’s straight talking hit a chord with you? Join us on Twitter and have your say @omsurgery Group A Alan Shearer Mark Lawrenson Iain Dowie Jurgen Klinsmann Group B Gary Neville Matthew Upson Eni Aluko Pablo Zabaletta Group C Frank Lampard Danny Murphy Ally McCoist Glenn Hoddle Group D Patrice Evra Rio Ferdinand Phil Neville Roy Keane Group E Slaven Bilic Jermaine Jenas Didier Drogba Alex Scott Group F Lee Dixon Martin Keown Ian Wright Cesc Fabregas Group G Ryan Giggs Henrik Larsson Jonathon Pearce Kevin Kilbane Group H Mark Clattenburg Martin O’Neil Clive Tyldesley Guy Mowbray Once we have found the best, we will then endeavour to find the worst! Remember, social media is supposed to be fun. You can sell your products and promote your business, but you should try to connect with your audience too, giving them an exclusive insight into your company. If you are looking for social media marketing advice, call Dave on 01543 899617 today.